Author Box
Articles Categories
All Categories
Articles Resources

Determining and Scrutinizing the Best Corporate Logos

April 19, 2012 | Comments: 0 | Views: 160

Which company has a good logo? Which one has better design than the other? Which among them has the best business emblem?

The answers to these questions may vary depending on an individual's point of view. We all know that each and every one of us has his own and unique way of appreciating things. Despite this diversity in opinions, one thing is for sure: there are stuffs that emerge to be attractive and interesting to many people. In this scenario where a particular object is liked by the majority, we can conclude that this is something good, better, or even the best among others.

Same thing goes with the logo.

Ask different people about their choice of the best corporate logos. Don't be surprised when you hear varied answers supported by their explanations on how they chose them. Well, determining the best by just merely looking at various selections is not enough to pick the choice.

For individuals who have a broad knowledge on graphic design, they can easily come up with a nice pick because they have their own way of scrutinizing each aspect involved from the creation of the emblem up to its presentation to the viewers.

How to Scrutinize

Graphic designers are said to be experts on crafting the finest masterpieces - images, graphs, illustrations, logos, and other visual representations. Their knowledge in art is, in fact, not limited to the creation or crafting of artworks but it can also be used when they judge other designers' pieces. Yes, graphic designers who specialize in logo-making have the ability to examine every aspect of an emblem - a different and unique way as compared with other people's means of judging it.

Logo designers are known to be meticulous. This is their secret in crafting an impressive work of art. In terms of scrutinizing emblems to know the best corporate logos, they consider the following aspects:

1. Physical Appearance

Like any other people, logo experts analyze the appearance of the output. But the difference is that they look at it from various angles. They are not after the overall appeal of the design but on the details on how the concept was formed and created. To better examine it, they pay attention to the following details:

- Size of the image

- Shape

- Color combinations

- Brightness

- Edges

- Texts

2. Originality

A genuine logo expert creates his own craft. Through the help of his wide imagination, creativity, and resourcefulness, he is able to produce an original masterpiece. We say it's original when it's not copied or not even patterned from other design concepts and artworks.

3. Relevance and Purpose

A nice logo is something that can best represent the business or a company and that can influence or motivate people to patronize the product or the service.

Relevance here refers to the connection of the image being shown to the type of business the company is engaged in. However, when they are not connected at all, it doesn't mean that the visual identity is irrelevant. What is more important is the fact that this image serves its purpose to the public.

Determining the best corporate logos is really a hard task. It requires a careful scrutiny of all the significant aspects for you to come up with a favorable result. Learning the pieces of advice from the experts will surely help in the right process of doing the task.

Source: EzineArticles
Was this Helpful ?

Rate this Article

Article Tags:

Best Corporate Logos

It is true that a photo booth hire cannot actually replace a camera but you will never run short of photographs if you think of photo hire.It is true that a photo booth hire cannot actually replace a

By: Simon Liva l Arts & Entertainment > Photography l November 21, 2012 lViews: 269

Well-known director Pascal Laugier is once again all set to frighten his fans with another dreadful affair, The Tall Man. The spooky thriller has been produced by Clément Miserez, Kevin DeWalt,

By: rose jasmin l Arts & Entertainment > Movies TV l November 02, 2012 lViews: 262

The Good Wife is an American legal drama series. It was first broadcasted on CBS on 22nd September, 2009. It is the creation of Robert King and Michelle King. It is produced by the Kings, Ridley and

By: Monu Mani l Arts & Entertainment > Movies TV l November 01, 2012 lViews: 259

ICarly in an American teens show created by Dan Schneider who is also the executive producer of the show. this show is about a girl named Carly Shay who along with her best friends Sam and Freeddie

By: elvis l Arts & Entertainment > Movies TV l October 25, 2012 lViews: 265

Love stories are supposed to be full of romance, seduction and enduring love. As these funny love stories show, however, these stories can also be filled with laughter. Fortunately, shared laughter

By: Jasmine Montford l Arts & Entertainment > Humor l October 25, 2012 lViews: 312

Lost is an American television science fictional series that is full of mystery, adventure and supernatural drama. It was originally broadcasted on ABC from September 22, 2004 to May 23, 2010,

By: ramandeep l Arts & Entertainment > Movies TV l October 25, 2012 lViews: 337

It is about the history of birthday cards It describes about how the birthday cards originated and how it came into new form.A birthday greeting bank card can be as special or as silly as you want it

By: jameshopesl Arts & Entertainment > Visual Graphic Artsl October 15, 2012 lViews: 280

I once saw the actor Tom Hanks in an interview and he in essence said, that one cannot be a playwright unless one studies Shakespeare. Even though I am not playwright nor have I written a screenplay,

By: B. Mathew Arel Arts & Entertainment > Visual Graphic Artsl July 09, 2012 lViews: 225

The art of calligraphy is one that most people take for granted, but which is very important nonetheless. When most people think of calligraphy, the first thought that comes to mind is the use of

By: Jarvis Lloydl Arts & Entertainment > Visual Graphic Artsl July 09, 2012 lViews: 166

Creating the right label is important to gain attention by customers. There are many factors including design program and printer to get the label right!

By: Lyndsay Flagell Arts & Entertainment > Visual Graphic Artsl July 04, 2012 lViews: 202

You are able to enhance details using certain web based technical illustration tools right from your homes. The other option is to buy the software and start improving your skills by creating more

By: David Herrickl Arts & Entertainment > Visual Graphic Artsl July 03, 2012 lViews: 158

Can you make your own comic book? Here's a simple checklist to see if you have what it takes to take an idea from concept, to story to artwork... and end up with a published work.

By: Mike Pirainol Arts & Entertainment > Visual Graphic Artsl July 02, 2012 lViews: 182

A logo is a graphic representation that visually creates a brand identity and reflects the credibility of a company. It is oftentimes considered as a significant marketing tool through which

By: Darwin Palmerl Gamingl June 25, 2012 lViews: 198

In building a corporate brand, it is not enough that a company utilizes a logo design. The company should also include other branding tools such as business cards, brochures, and stationeries.

By: Darwin Palmerl Arts & Entertainment > Visual Graphic Artsl April 19, 2012 lViews: 157

Creating and choosing a logo are equally important in representing a business. Most companies invest time and dollars to ensure that their brand is recognized at a glance.

By: Darwin Palmerl Arts & Entertainment > Visual Graphic Artsl April 19, 2012 lViews: 160

Discuss this Article

comments powered by Disqus