Author Box
Articles Categories
All Categories
Articles Resources

Beefing Up Your Social Media Campaign With Videos

July 09, 2012 | Comments: 0 | Views: 142

Time and time again, social media has shown businesses that a multi-media approach to their audience can garner higher interest and greater sales. A web site is simply not enough for your business. Utilizing social media can take your business from local to global in the push of a button.

The advent of internet and viral videos can transform a business's reach overnight. Social media boosts both your marketing and advertising, and the best way to garner more attention to your social media campaign is through the use of clever and captivating videos.

Be Visual

Web sites are great for intense information, but with the fast paced world of social media, not every customer will have the time to navigate through an extensive web site full of written content. However, you can pique their interest with short bursts of information to drive them to your web site for more information. This is one of the major goals of the instantaneous social media. Having several social media outlets allows you to broadcast small bits of information via status updates, tweets and e-blasts, which can generate more hits to your web site. More hits means more interest in your company's product, which in turn can create more conversions and boost sales.

Online, video is able to captivate audiences and retain their attention significantly longer than text. Videos can pass customers more information than most other outlets. Often customers don't have the time to read through an email, but give them a minute long video, and you've got a new customer! Videos can be watched and listened to while customers are surfing the web and multitasking. The omnipresence of smart phones also means your video can be viewed almost anywhere. This gives a voice to your product and your business that is easy to interact with and share.

Users have little interest in just seeing a status update or a tweet. But broadcast a video, and suddenly you've made your social marketing much more dynamic and engaging.

How Do You Bring Videos To Your Social Media?

Not just any video will do. Customers want to be wooed when watching a video. They want to give you their business, but they need to be engaged to do so. A professionally produced and edited video can give you a leg up on your competition. Hiring a professional video production company can save you time and money by producing advertising, marketing, informational videos and more for your company. Having quality videos produced for your company may be the difference that drives customers to your site and keeps them coming back for more.

Danny Gonzales is the owner of Optimum Productions, an Atlanta video production company. Founded in 2007, Optimum Productions is a full service Atlanta video production company which has produced a wide variety of creative, compelling content, including corporate overviews, training videos, commercials, viral videos, and many more.

Source: EzineArticles
Was this Helpful ?

 
0
 
0
 
Rate this Article
 vote(s)
Feedback
Print
Re-Publish

Article Tags:

Atlanta Video Production

,

Atlanta Videographer

,

Atlanta Corporate Video

,

Social Media Videos

Hence the professional search engine services are very beneficial and also help to increase traffic and clients on your site. This is also helpful to attain target and increase sale. Is you have

By: Mukesh Kumar l Internet Businesses > SEO l December 28, 2012 lViews: 348

Some people are still unaware about how helpful the redesigning of website can be for them. In order to have a better understanding, these people should have clear knowledge the importance of website

By: dauly rani l Internet Businesses > Web Design l December 27, 2012 lViews: 411

If you use SEO, Montreal is a great location for tapping an online audience because of the city's sophisticated business landscape. For your small Montreal business, maximizing your blog's visibility

By: quincycovillon l Internet Businesses > SEO l November 16, 2012 lViews: 218

As it is a well known fact that website development carries big dream of people; it is none other than revenue generation quickly. Although many people fantasize that creating and building website

By: Mohsen Ansari l Internet Businesses > SEO l November 16, 2012 lViews: 267

Today everybody is after a successful business and to make a business successful one goes to any length resorting to different tactics. If anyone has an online business, he must be trying best to

By: suresh chakma l Internet Businesses > SEO l November 04, 2012 lViews: 217

Website development has transpired as an industry in the last decade. A company or a person develops web sites to be placed on the World Wide Web in the field of web development. Here Helena tries to

By: newagesmb l Internet Businesses > Web Development l October 26, 2012 lViews: 203

Today watching online videos has become a daily activity for anyone. Websites such as YouTube and Vimeo etc. have, for their user friendliness, propagated this trend.

By: Sunny Singh Aroral Internet Businesses > Video Marketingl July 11, 2012 lViews: 183

Animated videos have been around us since a long time now. Earlier they were mostly made to entertain kids. So popular are they even today that some of the cartoon characters, created several decades

By: Sunny Singh Aroral Internet Businesses > Video Marketingl July 11, 2012 lViews: 202

With things getting shorter and faster in their sizes, approach and applications, short videos have come to dominate the longer ones. No more anyone prefers watching the longer videos made in the

By: Sunny Singh Aroral Internet Businesses > Video Marketingl July 11, 2012 lViews: 203

A multimedia approach can be a fantastic way to train new employees and reach established employees with new ideas. This article looks at how training videos can save time and money for your company,

By: Danny Gonzalesl Internet Businesses > Video Marketingl July 09, 2012 lViews: 188

More and more companies are now utilizing promotional videos in their online marketing efforts. Their respective productions are characterized by different kinds of clips with different purposes.

By: Reed Slidelll Internet Businesses > Video Marketingl July 08, 2012 lViews: 155

Email is a major communicative form used in all businesses and used by everyone. In order to reach a broader audience base, businesses need to implement email marketing into their business

By: Olivia Oslinl Internet Businesses > Video Marketingl July 06, 2012 lViews: 143

A multimedia approach can be a fantastic way to train new employees and reach established employees with new ideas. This article looks at how training videos can save time and money for your company,

By: Danny Gonzalesl Internet Businesses > Video Marketingl July 09, 2012 lViews: 188

Viral video marketing is not a random, happenstance event. If you carefully construct your video and include a positive, uplifting message, you can increase your views and shares significantly.

By: Danny Gonzalesl Internet Businesses > Video Marketingl April 25, 2012 lViews: 168

Advances in technology and consumer trends are making video production a must for corporate marketing. In addition, video production is a strong tool in the training and development of employees.

By: Danny Gonzalesl Arts & Entertainment > Film Making & Editingl April 23, 2012 lViews: 132

Discuss this Article

comments powered by Disqus