Author Box
Articles Categories
All Categories
Articles Resources

Social ECommerce and Your Business

December 30, 2011 | Comments: 0 | Views: 104

Many brick-and-mortar businesses that do not have an online presence are finding that their popularity has slowly been on the decline over the past five years or so. Of course, the economy has played a big part in this slow down; however, what has become extremely apparent is that many of these, thought to be loyal, customers are now participating in a growing explosion of social eCommerce. Yes, social networks are buzzing with social shopping opportunities, and the business owner that hasn't taken advantage of this ever growing opportunity will be left behind.

This is something that has been coming for a long time and that is people interacting with each other talking about a specific product or service they enjoy. Social interaction and engagement is proving to be a very powerful tool when combined with products and services that need to be bought or sold. As a business owner, you may be wondering why this platform will be more powerful than simple advertisements and unknown customer reviews. The answer is easier than even you may expect - and it's people.

People sell products. In years gone by, when people engage a product and they like it, they became a company's best-selling tool. This is because friends and neighbors are more apt to buy products and services that have been recommended by someone they know. Now, combine that with hundreds of thousands of people that are interconnected within groups or friends lists and you can see how powerful this becomes for any business model. At this point you are probably seeing how this is extremely valuable, but you may be wondering just how you can combine social eCommerce and your business.

Establishing an online presence will not be difficult; however, creating a social networking profile, participating in groups and communities, and developing a marketing strategy will be the first step in the process. Once the first step has been completed, you will need to find your target audience or people that would be interested in the products and services that you provide. Once you have identified this specific group, you will need to provide something of value to this community such as knowledge, freebees, or something that will create a buzz around your brand.

Once you have created a buzz, you will find that people within your social networks will begin helping you to grow your business by talking about your products and services with others within their respective groups. This in turn will create a frenzy about what it is you offer and you will have successfully tapped into the social eCommerce explosion.

Ghigg is a Social Commerce Platform for Fixed Price Services. The Social Hub enables Social ECommerce and Social Crowdsourcing by empowering individuals and businesses to Buy, Sell and gain in a social framework. Ghigg is additionally a Social Commerce Platform for Crowdsourcing Solutions. The Social Hub enables Social Crowdsourcing by empowering micro workers and businesses to seek and solve services efficiently, rapidly and cost-effectively through a crowd of globally geo-targeted skilled Solvers in a social framework.

Source: EzineArticles
Was this Helpful ?

Rate this Article

Article Tags:

Social E Commerce


Social Hub




Fixed Price Service


Social Media Services


Social Media

Hence the professional search engine services are very beneficial and also help to increase traffic and clients on your site. This is also helpful to attain target and increase sale. Is you have

By: Mukesh Kumar l Internet Businesses > SEO l December 28, 2012 lViews: 348

Some people are still unaware about how helpful the redesigning of website can be for them. In order to have a better understanding, these people should have clear knowledge the importance of website

By: dauly rani l Internet Businesses > Web Design l December 27, 2012 lViews: 413

If you use SEO, Montreal is a great location for tapping an online audience because of the city's sophisticated business landscape. For your small Montreal business, maximizing your blog's visibility

By: quincycovillon l Internet Businesses > SEO l November 16, 2012 lViews: 218

As it is a well known fact that website development carries big dream of people; it is none other than revenue generation quickly. Although many people fantasize that creating and building website

By: Mohsen Ansari l Internet Businesses > SEO l November 16, 2012 lViews: 267

Today everybody is after a successful business and to make a business successful one goes to any length resorting to different tactics. If anyone has an online business, he must be trying best to

By: suresh chakma l Internet Businesses > SEO l November 04, 2012 lViews: 217

Website development has transpired as an industry in the last decade. A company or a person develops web sites to be placed on the World Wide Web in the field of web development. Here Helena tries to

By: newagesmb l Internet Businesses > Web Development l October 26, 2012 lViews: 204

Social bookmarking was at one time a very quick and simple way to get dozens, even hundreds of backlinks to a website. It almost didn't matter what you bookmarked because it was new and it hadn't

By: Nando Moralesl Internet Businesses > Social Bookmarkingl July 05, 2012 lViews: 283

Since the invention of social bookmarking its been a great way to promote content and some of your favorite websites. To make the most out of your bookmarking whether you are using it for your

By: Todd Daonl Internet Businesses > Social Bookmarkingl June 21, 2012 lViews: 154

Bookmarking a website can come with a number of different benefits to an article, post or even the full website. Social bookmarking websites have existed for a number of years, and help generate a

By: Eric Rice Srl Internet Businesses > Social Bookmarkingl June 17, 2012 lViews: 161

URL stands for Unique (or Universal) resource locator. It is the address of a web page. Every page has its own exclusive web address (URL). This is how your computer locates the web page that you are

By: Souvik Banerjeel Internet Businesses > Social Bookmarkingl May 30, 2012 lViews: 365

Various companies use different types of marketing strategies to grow their business effectively. No matter what type of business you have, it is necessary to use great marketing strategies. You can

By: Camilla Vl Internet Businesses > Social Bookmarkingl May 28, 2012 lViews: 148

As an internet user, time is essential and this is because it is supposed to provide the information you need with ease. When you are looking for something, you should not be forced to flip through

By: Michael Joseph Johnsonl Internet Businesses > Social Bookmarkingl May 28, 2012 lViews: 166

In order to understand Pay-Per-Click (PPC) management services, it'll be important to understand how PPC works for driving traffic to your business. There are several different ways for a business

By: Jan Swaml Internet Businesses > PPC Publishingl April 22, 2012 lViews: 155

Regardless of the type of business you have, if you have an online presence, it'll be important to discover the process of getting business online. In order to get business on the internet, one of

By: Jan Swaml Internet Businesses > Internet Marketingl April 16, 2012 lViews: 104

For those that are trying to find out more about Pay Per Click (PPC), you'll discover that by using PPC search engine marketing effectively you can create more exposure, visibility, and revenue for

By: Jan Swaml Internet Businesses > Search Engine Marketingl April 13, 2012 lViews: 97

For a business owner to understand online visibility marketing, they will need to understand what their overall visibility is on the Internet. Now, it's important to note at this point that this will

By: Jan Swaml Internet Businesses > Site Promotionl April 13, 2012 lViews: 133

In order to improve on the visibility and exposure of your website, it'll be important that that website has been properly optimized. In order to do this, you can take on the responsibility and the

By: Jan Swaml Internet Businesses > Search Engine Marketingl April 12, 2012 lViews: 136

Social media has come close to surpassing almost any other type of communication device known to man. However, with this type of exposure and popularity, how does a small business ignite social media

By: Jan Swaml Internet Businesses > Social Bookmarkingl April 04, 2012 lViews: 114

Discuss this Article

comments powered by Disqus