Author Box
Articles Categories
All Categories
Articles Resources

RSS for Traffic Generation and Creating Opportunity

March 31, 2012 | Comments: 0 | Views: 159

Many people have heard of and use RSS for traffic generation but what is it and what does RSS actually mean.

RSS is an abbreviation for "Really Simple Syndication" it was originally called RDF site summary which was also known as RSS 0.9; the first version of RSS. This was followed by the prototype Rich Site Summary also known as RSS 0.91.

RSS tools refer to a group of file formats that share headlines and other web content, this may be 1 or 2 lines of an article or a short summary. These formats link to the full version of the article or post as well as multimedia files. All of this data is delivered in the form of an XML file (XML means Extensible Markup Language) which is more commonly known as.

• RSS Feed • Web Feed • RSS Stream • RSS Channel

They appear on many web pages as an orange rectangle with either RSS or XML written inside. These feeds can be used to deliver any kind of information. Here are some examples.

• An industry specified feed, used by technical professionals to market, promote and communicate with clients and potential customers within their chosen field. • Scheduled feeds, used by large organisations, clubs and schools to announce changes in schedule, forthcoming events etc. • Discount or offers feed, used by large retailers to keep customers informed of the latest deals and offers. • Forum feeds, used to keep forum members updated with all the latest posts and discussion topics. • News monitoring feed, this allows the user to filter their news using a specific keyword or phrase e.g. Stock Market. • Blog feed, this is where each post is summarized. This enables visitors to easily locate the blog entries they are interested in.

RSS feeds make tracking different blogs and information sources a very simple and easy process. To produce an RSS feed all you need is the content or the article that you want to publicize and a validated RSS text file. Once you have registered your text file with the various aggregators, any external site can then link to and display your RSS feed. They will then be automatically updated every time something is added to your RSS file. RSS tools are really useful for any website that adds to or modifies their content on a regular basis. They are often used for "web syndication" or when regular updates and publications are needed.

• Product recall • Marketing • Software updates • Personal weblogs

There are an enormous amount of benefits that come from using RSS feeds. Apart from being a great communication method that can be tailored to the needs of each individual sector, they also have great benefits for business. This is especially the case if the business is involved in internet marketing. Using RSS feeds provide internet users with a cheap way of advertising online which creates a marketing opportunity for their business.

RSS features for more effective internet marketing

1. With RSS your business services can be displayed on almost any external website. This provides an easy way to promote your brand and advertise your services. 2. Using RSS you can keep yourself constantly updated in areas concerning your business to stay ahead of the game. Customers can also be made aware of upcoming promotions and product launches. 3. Custom made content allowing visitors to personalize the flow and type of information they wish to receive. 4. Increase and target traffic using RSS by using article summaries to encourage readers to click the link back to your site.

The possibilities for traffic generation and for creating marketing strategies and sales opportunities are endless using RSS.

You will be able to get an absolutely free set of 10 internet marketing at Ebook Library just download and confirm your email address and they are yours absolutely free. For more advice and tips check out my blog

Source: EzineArticles
Was this Helpful ?

Rate this Article

Article Tags:

Traffic Generation


Rss For Traffic

Hence the professional search engine services are very beneficial and also help to increase traffic and clients on your site. This is also helpful to attain target and increase sale. Is you have

By: Mukesh Kumar l Internet Businesses > SEO l December 28, 2012 lViews: 348

Some people are still unaware about how helpful the redesigning of website can be for them. In order to have a better understanding, these people should have clear knowledge the importance of website

By: dauly rani l Internet Businesses > Web Design l December 27, 2012 lViews: 413

If you use SEO, Montreal is a great location for tapping an online audience because of the city's sophisticated business landscape. For your small Montreal business, maximizing your blog's visibility

By: quincycovillon l Internet Businesses > SEO l November 16, 2012 lViews: 218

As it is a well known fact that website development carries big dream of people; it is none other than revenue generation quickly. Although many people fantasize that creating and building website

By: Mohsen Ansari l Internet Businesses > SEO l November 16, 2012 lViews: 267

Today everybody is after a successful business and to make a business successful one goes to any length resorting to different tactics. If anyone has an online business, he must be trying best to

By: suresh chakma l Internet Businesses > SEO l November 04, 2012 lViews: 217

Website development has transpired as an industry in the last decade. A company or a person develops web sites to be placed on the World Wide Web in the field of web development. Here Helena tries to

By: newagesmb l Internet Businesses > Web Development l October 26, 2012 lViews: 204

Setting up an RSS system aimed to add feeds to your website is not that hard as you may think. However it may involve either time, money or a 360 degrees change to your actual website structure, but

By: Anita Paytonl Internet Businesses > RSS l June 28, 2012 lViews: 246

Those that play it safe in business could find themselves abandoned by the unforgiving fast-paced nature of the current business arena. By developing as well as carrying out a sturdy business method,

By: Jamie Viggianol Internet Businesses > RSS l June 05, 2012 lViews: 212

In the not so distant days of the past, consumers needed time to prepare and plan for their purchasing expeditions. Additionally, they had to put aside money for gas or fare for public transit, and

By: Jamie Viggianol Internet Businesses > RSS l June 04, 2012 lViews: 473

This article explains in plain English what RSS is. It points out the benefits of subscribing for updates from bookmarked sites via RSS feeds.

By: Carolyn L Stevensl Internet Businesses > RSS l April 26, 2012 lViews: 150

RSS or Really Simple Syndication formerly known as Rich Site Summary makes it possible for users to create an organized list of news headlines and periodic updates from other internet sources. This

By: Clive R Merrickl Internet Businesses > RSS l April 05, 2012 lViews: 203

RSS stands for "Really Simple Syndication". It's used to publish frequently updated content to an RSS reader which can be web, desktop or even mobile-device based. It's a great way to add content to

By: Mike Blissl Internet Businesses > RSS l February 29, 2012 lViews: 226

RSS or Really Simple Syndication formerly known as Rich Site Summary makes it possible for users to create an organized list of news headlines and periodic updates from other internet sources. This

By: Clive R Merrickl Internet Businesses > RSS l April 05, 2012 lViews: 203

Discuss this Article

comments powered by Disqus