Author Box
Articles Categories
All Categories
Articles Resources

9 Steps to a Powerful Fundraising Plan

April 12, 2012 | Comments: 0 | Views: 179

You know you need a fundraising plan, but if you're like most, you don't know where to start.

Although planning can seem overwhelming, it's not really a difficult process, yet it makes all the difference in the world in the success you will enjoy in raising big money. You want that, right?

Let me make it simple for you and share the 9 steps to creating a powerful fundraising plan.

Step 1. Start where you are. Before you can create goals to work toward, you need to know where you are. Anytime you look at a map, you first have to find your starting point. Do a quick inventory of what's working and what isn't in your fundraising efforts. An honest assessment of your current situation can lay the foundation for moving forward.

Step 2. Identify your assets. What have you got to work with? Great name recognition? Compelling mission? Something else? Once you know your organization's strengths, you'll know what you have that you can leverage.

Step 3. Set your targets. There are 3 fundraising targets that you need to shoot for - raising money, renewing current donors, and acquiring new donors. No matter which fundraising techniques you use, you need to include these three targets.

Step 4. Choose your strategies. Pick out the fundraising strategies you want to use that will get you the most donations for the least investment of time, energy, and money, for the greatest long-term gain. Be very purposeful in your choices.Make sure they will work for your organization and support your targets.

Step 5 Set your goals. Once you know which strategies you'll choose, set goals that are specific, measurable, achievable, realistic, and timely.

Step 6. Create a plan of action. This may be the most important step! The action plan gives you detailed steps that must be taken in order to reach your goals. It tells you who will do each step, when it will be done, and any resources that are needed.

Step 7. Work the plan. Taking action is the difference between wildly successful nonprofits and those than languish. You want to be a successful nonprofit? Implement. Do stuff. Take action on your plan.

Step 8. Monitor the plan. Review your plan frequently to see how things are going. If you don't ever evaluate your plan, there's no point in creating one in the first place.

Step 9. Refine as needed. Your plan should not be carved in stone. Things change. Adjust your plan as often as necessary to achieve your goals and hit your targets.

These 9 steps are from the new version of my book "Simple Success Fundraising Plan."On Thursday, April 26, 2012, I'll be leading a one-of-a-kind live stream workshop to walk you through these 9 steps.Get all the details at

Sandy Rees, CFRE, shows nonprofit directors how to raise the money of their dreams through her fundraising system called "Get Fully Funded." Learn more about Sandy and the Get Fully Funded system at

Source: EzineArticles
Was this Helpful ?

Rate this Article

Article Tags:



Non Profit


Fund Raising




Fundraising Plan

In India, employment opportunities are set to grow by a good margin in the coming year, a phase which was started in the turn of the second decade of the 21st century. organisation, candidates with

By: Sarkariexam l Business > Careers Employment l April 01, 2013 lViews: 11708

Sometimes it is amazing to see that certain jobs can precipitate huge turnouts in the recruitment drives. It is as if thousands of people were waiting for the vacancy advertisements and the moment

By: Sarkariexam l Business > Careers Employment l December 30, 2012 lViews: 690

In recent times, jobs in healthcare segments have grown tremendously. It is anticipated that this growth curve will continue for the times to come. Various factors are responsible for this

By: Sarkariexam l Business > Career Advice l December 27, 2012 lViews: 446

Are you in a dilemma whether to choose web based CRM or not? If yes, don’t worry. You aren’t the sole person having this doubt.There are numerous firms trying to make out whether investing in a

By: Reneta Vasileva l Business > Customer Service l December 23, 2012 lViews: 409

If you think about it you will realize the fact that each business has its own set of risks that are involved in it.The trade secrets that you have and the information related to the business is what

By: brumbrum1 l Business > Risk Management l December 23, 2012 lViews: 263

As the time is changing, concierge management services are now growing despite the slowing economies of the world. The main reason of it is the need that is highly specific to the people who like to

By: willsmith10 l Business > Management l December 23, 2012 lViews: 333

In well over thirty years of working closely with hundreds of not- for- profit organizations, and hundreds of more for profit businesses, I have observed that one of the major weaknesses is in the

By: mml Business > Non Profitl April 20, 2012 lViews: 230

Many small communities and cities have much to offer to residents and visitors alike, yet they often find it difficult to appropriately and efficiently advertise the city's unique qualities. When a

By: Blake H Alexanderl Business > Non Profitl April 17, 2012 lViews: 177

Change within any organization, whether it's a result of internal or external factors, is inevitable. The ability to seamlessly adapt to change is an important key in maintaining sustainability,

By: Matthew Bowesl Business > Non Profitl April 17, 2012 lViews: 220

Faced with stretched budgets many nonprofits have turned to partnerships in order to provide services or programming for their constituents. When done correctly, partnerships are a very effective way

By: Michael V Sclafanil Business > Non Profitl April 15, 2012 lViews: 193

Like the rest of our society, finger-pointing and blame are often a part of the culture at social service agencies. This needs to change to an emphasis on truth-telling as a way of getting to the

By: Larry Wengerl Business > Non Profitl April 11, 2012 lViews: 184

Located in the mountainous region of Jammu and Kashmir, Ladakh with its divine monasteries and rich cultural traditions is an exceptional place for volunteering. The volunteering opportunities

By: Karmmy Palll Business > Non Profitl April 07, 2012 lViews: 229

Discuss this Article

comments powered by Disqus