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6 Quick Tips For Running Nonprofit Websites

February 28, 2012 | Comments: 0 | Views: 255

Running nonprofit websites can be a very fulfilling experience for people, but it does require doing some things be done different from what normal websites do. This has to do with the nature of nonprofits, and what they're trying to achieve.

If you ever find yourself in the position of running a nonprofit website, but you're unsure exactly how to go about getting the best out of it. Use the following tips to help you get started, and then maybe inspire some ideas of your own.

1) Use WordPress To Create The Website

WordPress has exploded in popularity over the last few years because of the ease of using it, and the customization options it offers. By building your nonprofit website on WordPress, it will significantly reduce the technical challenges that another type of website design platform might bring.

Furthermore, you can add a wide range of functionality through the installation of plugins, and this means changing the design to meet your growing needs is a lot easier. In the unlikely event, a problem comes up your unable to solve with a few minutes of using Google, hiring an expert in WordPress is amazingly cheap. This is perfect for the tight budget a nonprofit operates under.

2) Create Forum and Blog For Better Communication

One of the best way's nonprofit websites can increase their effectiveness is building a community around their website. Having a place where your nonprofit can communicate directly with your members is a good way to keep their interest level high.

A forum will allow the members to interact with each other, and in the process, help recruit new people who want to find ways to get involved.

3) Offer Concise Information About Your Mission

There are going to be a lot of times random visitors will land on your website by accident, but this doesn't mean you can 't turn them into volunteers. Nonprofit websites need to on the home page clearly spell out what they stand for.

A lot of times the issue a nonprofit is fighting to address will relate in some way to the average person. This will make them curious, and you should design your website to be able to provide answers for that curiosity. Encouraging visitors to participate in the forum is also a good way to let your members help you promote the goals of your nonprofit.

4) Create A Monthly Newsletter

A newsletter might seem like a lot of work, but the truth is it's a valuable tool for informing your members about information relevant to your cause. It can help draw attention to political issues, and the mailing list can be used for a general call to action if you need to mobilize support.

You can invite experts to share their thoughts, and encourage members to write about how they became involved with your organization. Nonprofit websites live or die by how active they keep their community, and a newsletter is a great way to generate activity.

5) Offer Multiple Ways To Be Contacted

Eventually there are going to be times when someone wants to get in contact with your nonprofit for various reasons. This could be to offer a donation, or maybe it's the media wanting your view on a story related to your cause.

This is why it's important to have multiple ways the relevant people in your organization can be contacted. This should an e-mail address, phone number, and social media account information. One good news story or big donation can mean the world of difference.

6) Link To Partner Organizations

Nonprofits have traditionally been one of the biggest coalition builders in the entire world. Usually it involves groups with similar goals banding together to increase their influence, and direct an effort on a specific issue.

This is why linking to other nonprofit websites on your website can be an important part of not only building goodwill for your nonprofit, but getting people more active in your cause. Also other websites usually are willing to return the link to you, and thus it provides another means to find new members.

When you think about it running nonprofit websites can be a lot of work, but now you have a better idea of what you need to do to make your nonprofit website succeed.

For more information visit Nonprofit Websites.

Source: EzineArticles
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