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The Essentials of Four P's in The Network Marketing Business

April 16, 2012 | Comments: 0 | Views: 100

The network marketing business is highly competitive. First and foremost you need to evaluate the company's business model. Are they aligned with the four P's formula? These four are: product, profit, people, and personal characteristics. If not aligned you should verify with local authorities about the corporations.

Products, markets, customers, and needs change rapidly you must continually revisit these four P's to make sure you are on track and achieving the maximum possible results for you in today's market.

Product:

To begin, develop the habit of understanding what problems your product can solve. Think as if you are a consultant to the corporation and going to advise them if these products are genuinely required by audiences and it is going to produce a great demand for the same. You should identify equivalent competitor of these products and find out what benefits you are going to offer. Last but not least is the price tag of the product, products sold through DSA or network marketing companies are always on a higher end compared to the products available in retail stores.

Profit:

You are in the business to make money. One of the best ways to earn income in network marketing business is profit obtained by making retail sales of your product. Your profit per sales shall be around 15 to 30%.

People:

Network marketing business is peoples business. You need to develop two sets of clientele. One is internal and these are your associates who will do the same exercise like you do. Another is external clientele who are not your associates but your customer. Your customer will buy products from you at retail price where in your associate will buy product at wholesale or discounted prices. You will be primarily responsible for your associates growth by providing them support and motivation for their success. Training and motivation is the most important than everything else put together for your and team's success.

Personal Characteristics:

Here's a question for you. Do you have a reputation for being one of the hardest and most efficient workers in your networking group? Do people look up to you and respect you as one of the top people in your business? Are you continually striving to make an impact in your associate's life by developing them?

If the answer is no, isn't it time for you to make a decision to get serious about your future?

It is essential for you to realise that network marketing business is for real and not a rehearsal for something else. You invest your time and money to build it, be sincere and passionate about it.

To transform your future in network marketing, register yourself with http://www.winvieglobal.com.

Source: EzineArticles
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