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The Avengers Movie's Success

May 28, 2012 | Comments: 0 | Views: 125

The Avengers is a film produced by the Marvel Studios and released in 2012. It is a superhero film based on the superhero team from the Marvel Comics. The screenplay was written by Joss Whedon and is distributed by Walt Disney Pictures. The cast of the Avengers film has famous actors such as Robert Downey Jr., Samuel L. Jackson, Scarlett Johansson and additional cast members: Cobie Smulders, Chris Hemsworth, Clark Gregg, Chris Evans, Tom Hiddleston and Jeremy Renner among others.

The Disney Company decided to change the title of the film in the United Kingdom. Instead of Marvel's Avengers it was released as Marvel's Avengers Assemble. This is because the company did not want the public to confuse the film with a TV series in the UK that has the same name. The film had its world premiere on April 11th 2012, at the El Capitan Theatre in California. The film broke many box office records immediately after its release on that day. The Avengers film made a record $207,438,708 during its first weekend at the theaters. This is a noteworthy record because Harry Potter and the Deathly Hallows Part 2 managed to acquire $169.2 million in its first weekend after the premiere. In its first week, the film broke the Dark Knight's 2008 record of $238.6 million by bringing in $270.019 million in ticket sales.

The Avenger's film received positive reviews by many notable critics. For example, the film got a 93% rating from the Rotten Tomatoes, which is a review aggregator website. It also obtained an average 8.1 points on 10 from the overall 267 reviews. CinemaScore gave the film an A+ grade based on the audience reviews. Another review from Metacritic showed the film received a score of 69 out of 100, due to the aggregation of 43 reviews.

The factors that contribute to the success of the movie are the stars, careful planning, as well as the original content. The stars of the film were all main characters in their various films and Marvel Comic books. When they came together, the fans wanted to know what would happen in the film, making the film a box office hit. The directors and producers of the film took the time to plan the film and released several teasers and one commercial spot in the Super Bowl. These actions increased the hype of the film, and many people looked forward to the premiere of the film.

The film did not make any changes to the characters, and they appeared just as they did in their previous films and comic books. The only character who underwent some changes was the Hulk. He was greener in the first Hulk film released in 2003, and the 2008 Hulk was too masculine. The film director decided to reduce the Hulk's green color and minimize his muscled appearance in the Avengers Film. The actors also showed their professionalism and dedication, by bringing out all the emotions required, despite the fact that it is an action film. In the film, there was no main character because all the characters worked as a team and each of them had their own moment to shine. The film's special effects, as well as the action, proved worth watching and increased the film's appreciation by the audience. Another important factor in the success of the Avengers is the dedication of the director/ producer Joss Whedon. He developed the story from the comic characters and did not try to create a completely new story that deviated from the comic characters.

The character of Bruce Banner enhanced the success of the film. Mark Ruffalo played the roles of the brilliant, yet cynical Dr. Banner and the Hulk in the film. He brought out the characters in such a marvellous way, enhancing the film's reception. He brought out the Hulk's character well by refreshing the character. He also brought out the geeky and irritated character of Dr. Banner in a spectacular way. Many critics appreciated the film's plot in addition to the character's dialogues.

Source: EzineArticles
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