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How to Use Social Bookmarking for Backlink Building

April 16, 2012 | Comments: 0 | Views: 183

Social bookmarking or social tagging is one of the most common methods used by webmasters to build inbound links. This technique is a powerful addition to your search engine optimization campaign and can improve the visibility of your website on the Internet. There are literally hundreds of social tagging sites that allow users to share their favorite web pages. Getting your content ranked well on these sites is a surefire way to get a flood of traffic and links to your website.

How Does Social Bookmarking Work?

The most important social tagging sites are Digg, Technorati, Propeller, Reddit, and Stumbleupon. People create bookmarks to web pages that they want to share with others. These websites are very well regarded by the search engines. The actual "social bookmarks" are links on a social networking site that have been added into a specific category by including the URL, description, title, and keywords that apply to the bookmarked website.

The Benefits of Social Bookmarking

Bookmarking is great for making your content easier to share, as well as for increasing social signals and driving targeted traffic to your website. Being more popular on the Internet is good for press and public relations, but now it's even more important since it has a direct impact on your search engine rankings. Sharing your blog posts and articles on social tagging sites increases the likelihood that people will discover your website and buy your products.

Social Bookmarking Tips for Link Building

The first step in using social tagging websites for link building is to set up a profile. Most sites allow you to include a short description with at least one link to your content. Interlinking your social profiles will increase the value of your link. Encourage people to share your content by adding social sharing buttons to every page of your website.

When you share your latest blog posts, make sure your keywords show in your title, the description and in the link. Don't add all of your bookmarks at once. Search engines don't like you building hundreds of links in one day. Participate in the community and interact with other users. The more fans and followers you have, the more people will visit your website. Do not regularly bookmark your own pages. Share other people's pages as well.

Create content that is worth sharing. Each article you write is a representation of your brand. If you post links to low quality posts, you will flagged as spam and have your account shut down. Share your most valuable posts and include a call-to-action. Content is only valuable if people see it. Use the highest quality social bookmarking sites and include relevant keywords in your text links.

Using social bookmarking for backlink building is a tedious process. If you want to save time and money, hire a professional who specializes in link wheel SEO and link building. An expert can promote your website more effectively and drive qualified traffic to your pages.

Source: EzineArticles
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