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Moda Fashion Visitors in Awe of Lise Charmel's Lingerie Collection

August 15, 2011 | Comments: 0 | Views: 262

For those not entirely "au fait" with the wonderful world of lingerie, Lise Charmel is the Yves Saint Laurent of the underwear world. Founded in 1975 having just celebrated 35 years, Lise Charmel's experience of fit and beauty is second to none. And this year like any other Lise Charmel put on a stunning performance of Vibrant Reds and Royal Blue tones in the most luxurious guipure lace at this year's Moda Fashion show at the NEC Brimingham.

Two weeks earlier Lise Charmel presented a sophisticated range of swimwear incorporating classical nautical styles and playful fun prints designed to suit a range of women's emotions and needs.

It is also refreshing to learn that Lise Charmel continue to manufacture in France whilst so many other brands have shifted production further a field. This allows the company to closely monitor quality but more importantly to the wider economy, supporting the European manufacturing industry through difficult times.

Whilst held in extremely high regard across most parts of Europe Lise Charmel is still new to the UK and introducing us to the French passion for love, romance & sheer sophistication, as reflected in their lingerie, is a gradual process that has been spreading though independent underwear boutiques.

The famous Russian model Catrinel Menghia, who once modelled for Giorgio Armani, continues to model for the brand into 2012. Being an avid wearer of Lise Charmel herself, Catrinel is clearly pleased with the increasing attention that the brand has received in the press from its recent collections.

As popularity of French and European brands in the UK continues to increase we will be seeing more and more of this fabulous designer in the UK, already the best selling luxury brand in France, generating an impressive turnover of over 75 million euros a year.

For so long British women has contended with poor quality imports and designs of limited taste, not to mention little knowledge of fit. It is known that a poorly fitting bra can cause health problems, however looking good is also scientifically proven to be linked with feeling good. Adequate shaping and lift from a bra together with gorgeous lace will help make any woman feeling truly delicious.

More recently Lise Charmel have invested heavily in the only machine in the world using laser technology to create embroidery using up to twelve different colours. The "Plaisir" range is rich in blue, green and purple lace and is an exquisite example of this.

If you want to see this years collections, some suppliers have been issued with catalogues.

Sue Parker is the founder and owner of La Maison de la Lingerie and Red Box Lingerie, as an expert in bra fitting, design and lingerie fashion. For more advice, articles or great quality designer underwear visit http://www.redboxlingerie.com.

Source: EzineArticles
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