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5 Supernova Internet Marketing Strategies for Beginners

June 13, 2012 | Comments: 0 | Views: 159

Are you a newbie to internet marketing strategies? We're all newbies at some point! There's a lot to be said about experimenting, to find your own strategy style. But first, don't ignore the opportunity to benefit from the experience of others.

There are incredible online marketing strategies that you should apply to your business from the beginning. They're tried and tested, proven and wonderfully easy to implement.

Shouldn't I read as much as I can about internet marketing strategies first?

Yes, and no! In the online arena, you learn by doing. This isn't the old-school way of thinking - online marketing is not secondary to traditional marketing. Today, the tables have turned!

Building Your Online Presence

Small businesses and start-ups are perfectly poised to benefit from internet marketing strategies, because they have yet to establish themselves and their brand persona online.

Before the internet came along, it took years to get enough exposure to build a solid client base. Now, local internet marketing will expose you to an international audience in not time. You have the opportunity to get maximum exposure right from the start!

Here are 5 supernova online marketing strategies that every business should be using from Day 1.

  • SEO - Search Engine Optimisation (SEO) is the fastest way to get noticed online. This science is aimed at getting your website or pages to rank higher in search engines, like Google. The goal is to drive hordes of users to your website.
  • E-mail marketing - In South Africa, 75% of consumers still say that they'd prefer it, if companies communicated with them via email marketing. As part of your internet marketing strategy, compose an exciting newsletter each week - featuring specials and events. Get your customers to sign up, using a competition or freebie!
  • Facebook - If you're not on the social media bandwagon, you've been living under a rock! Starting and maintaining an awesome Facebook page could be one of the most important marketing plans you'll ever implement. Post entertaining status updates, eye-catching photos, and get chatting to your fans. It's engagement central!
  • Advertising - Despite all the hype around local internet marketing, advertising still has a huge impact for small businesses, and it'll continue to be one of your most profitable strategies for years to come. Create ads on Facebook, and make use of Google Adwords for targeted online and mobile ads.
  • Video marketing - Did you know that over 48 hours of video are uploaded to YouTube every minute in South Africa? YouTube is the 3rd most visited site in the world. Making a YouTube video might be daunting, but it guarantees bigger returns than any of your other internet marketing strategies.

New businesses don't have huge amounts of capital to invest in marketing straight away. But, when you apply diverse internet marketing strategies, they're usually much cheaper than traditional marketing strategies, and provide a far greater ROI!

If you're feeling overwhelmed at this point, don't worry! There are loads of copy writers and local internet marketing experts, who can help you devise genius internet marketing strategies!

Before you even think of putting an ad in your local newspaper, put these internet marketing strategies into action. You'll never look back!

Contrast Media is a leading content marketing company based in Cape Town, South Africa. We use words to get our clients the results they need online! Check out our website, Contrast Media, or visit The Copyhog Blog!

Source: EzineArticles
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