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Social Media 101 by Chris Brogan - 10 Things I've Learned From Reading His Book

February 01, 2011 | Comments: 0 | Views: 110

It has been deeply challenging to summarize what how you might benefit from reading Social media 101 authored by Chris Brogan (who is highly regarded as a thought leader in this industry) simply because there is a lot to learn, so this list comes with a caveat. It represents the main advantages of buying this book, but by no means covers all topics, however, it will give you a glimpse at the value of buying this book. You can learn:

How to hit the ground running with starting effective social media (SM) initiatives, how to hire a community manager, and measure their effectiveness.Information from a very well chosen plethora of useful websites.In depth, practical ways of becoming a successful blogger.How to create and sustain a strong personal brand.Importance of actively listening, finding your customers, interacting and engaging with them and giving them something they value.Importance of trust and transparency.Importance of using various applications to reach your consumers.How to effectively create and execute a SM strategy.How to leverage key social media websites to work for you.Real-life experiences of companies using the content in his book.

So, you get an overview or an introduction about the key aspects of what goes into creating an effective SM strategy. You also get the tools necessary to 'get your feet wet' and start developing your own plan of action. Enjoy the read!

If you've read Chris Brogan's book, what did you learn? Are there any other books on social media that you recommend?

Visit my blog at for a full list of posts. I can also be reached via Twitter at where you get to learn about social media in an easy and fun way from definitions and comics to quotes, questions and tips.

Source: EzineArticles
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