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Choosing the Best Envelopes for Your Business

July 06, 2012 | Comments: 0 | Views: 187

Choosing business stationary seems like a fairly easy task.Throw a logo on letterhead and envelopes and you are ready.Unfortunately, it isn't quite that simple.Putting together a good corporate image takes thought, vision and consistency.Your stationary is a direct reflection of your company.It should function as you need it, give your customers the feeling of security and still be in your budget.

Envelope printing seems like an easy thing to understand, but in actuality, there are many different features on an envelope that companies need to consider when choosing the perfect one for their business.First thing to consider is the size, or sizes, your business will need.A #10 envelope is pretty standard for most businesses.However, some would rather have a #10 with a window.And even one step further, many businesses that need payments or correspondence mailed back, need a #9 envelope with or without an envelope.From very large to extremely small, there is a huge variety to choose from.The key it to choose envelope sizes that you actually need with having a stockroom full of extra inventory.

Color is another large factor and can really affect pricing on your envelope printing project.Businesses can go very simple with a one or two color option, or a full color envelope.Full color envelopes can be quite pricey and if it isn't really necessary for your corporate image, then it is more cost effective to go simple.However, if you have photo images, or a very complex colored logo, then definitely stay with full color.Trying to change your corporate image on a few marketing pieces to savemoney will hurt you in the long run, not to mention making your business look disjointed.

There are also a myriad of material in the envelope printing world.24# Bonds, Linens, Classic Laid and Linen are just a few.Normally choosing your color helps determine what material to go with.If you choose a full color envelope, the number of materials usually is limited to one or two options.Going with a black only, or one and two spot colors, gives you the most options.Laid materials have a slight handmade finish, whereas Linen has a woven pattern.Bond material is normally smooth.There really is a material to match any look a business is going for.

The best way to help determine which direction to go is to request envelope samples from your printing company. See different colors and materials and see which one works best for your business image.Sometimes is best to order a small quantity with your logo and information to make sure they are how you envisioned, and then order a larger quantity when you are sure they are exactly what you want. It is better to be out a little money than a lot.

Please visit for information about all of our online printing products.

Source: EzineArticles
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