Author Box
Articles Categories
All Categories
Articles Resources

The Color of Sales

April 16, 2012 | Comments: 0 | Views: 119

The concept of eCommerce design more often than not will rely on your ability to coordinate colors within your specific project. While you might be inclined to simply choose your favorite colors for your site, you should try to understand that the professionals design their websites in a way that attracts new customers, and even directs their actions while they are there.

Some colors help to impart a sexual message, and others will work to present a feeling of belonging. Still there are others that promote happiness while others try to identify with nature. If you have ever visited an adult website, then you have more than likely noticed that they utilize black and red. These colors tend to represent sophistication, seduction, excitement, sex, and even speed. These are all of the necessary emotions when it comes to adult websites, but there are other businesses to consider, and other color schemes to take advantage of.

Let us say for example that you wish to promote a health food website. if your goal is to make the potential customers feel special, then it would be a good idea to work the color purple into the mix somewhere. The question you might be asking yourself at this point is what these colors have to do with the message you are trying to send. Generally they have nothing to do with your product or service, but the human mind reacts differently to various colors. When you are building a website you will get one of two messages across to your clients. Either you will show them that you know what you're doing, or you will show them that you really do not know how to build a website.

Before you truly launch your website it will be important for you to review your layout and ensure that you are making the best use of the color palette. It might seem like a waste of time, and you may become bored with it, but choosing the right colors and mixing them effectively will save you a lot of time in the long run.

First impressions are very important when it comes to ecommerce web design, and for this reason you may want to let a few people preview your website before it actually goes live. Unless you have an exceptional product, there is a strong chance that your potential customers will not return to your website once it makes a bad impression on them. That being said, it would be in your best interest to do some research and learn which colors would go well with your particular business. Bear in mind that you may want to use more than one color for your website in the interest of getting your traffic to convert. You may need to try different combinations if you wish to start converting customers to sales, but with a little research and some trial and error, you might just find that you can draw the customers you need and even spread the name of your business through word of mouth. The things that proper colors can do for you will be utterly amazing, and while it might be hard for you to get started, you will find the color of sales, and you will bring your company into the next phase of development.

Learn about amazing ecommerce web design Melbourne and ecommerce web design

Source: EzineArticles
Was this Helpful ?

Rate this Article

Article Tags:

Ecommerce Color

Hence the professional search engine services are very beneficial and also help to increase traffic and clients on your site. This is also helpful to attain target and increase sale. Is you have

By: Mukesh Kumar l Internet Businesses > SEO l December 28, 2012 lViews: 348

Some people are still unaware about how helpful the redesigning of website can be for them. In order to have a better understanding, these people should have clear knowledge the importance of website

By: dauly rani l Internet Businesses > Web Design l December 27, 2012 lViews: 413

If you use SEO, Montreal is a great location for tapping an online audience because of the city's sophisticated business landscape. For your small Montreal business, maximizing your blog's visibility

By: quincycovillon l Internet Businesses > SEO l November 16, 2012 lViews: 218

As it is a well known fact that website development carries big dream of people; it is none other than revenue generation quickly. Although many people fantasize that creating and building website

By: Mohsen Ansari l Internet Businesses > SEO l November 16, 2012 lViews: 267

Today everybody is after a successful business and to make a business successful one goes to any length resorting to different tactics. If anyone has an online business, he must be trying best to

By: suresh chakma l Internet Businesses > SEO l November 04, 2012 lViews: 217

Website development has transpired as an industry in the last decade. A company or a person develops web sites to be placed on the World Wide Web in the field of web development. Here Helena tries to

By: newagesmb l Internet Businesses > Web Development l October 26, 2012 lViews: 203

Look and feel is vital to online success. Here are a few things to think about when trying to optimise an ecommerce site.

By: Mark Luke Taylorl Internet Businesses > Ecommercel June 12, 2012 lViews: 148

Are you questioning what B2B means? It's an acronym for Business to Business. Now, let's fully understand what is a B2B portal as well as how does it work?

By: Tanuj Ml Internet Businesses > Ecommercel June 11, 2012 lViews: 187

So, you want to start an online business? Are you worried because it might not click at all? Starting an online business can be easy - if you know the right strategies to make it successful.

By: Douglas L Cathcartl Internet Businesses > Ecommercel June 10, 2012 lViews: 188

There is a lot of advantage of putting up a business online rather than preferring to remain offline. Why? This is because the internet has become a hub where everything becomes available with just a

By: Douglas L Cathcartl Internet Businesses > Ecommercel June 10, 2012 lViews: 163

Social media is being increasingly touted as the best medium or tool for business houses to engage in B2C selling. But haven't traditional ecommerce sites and online buying sites like eBay already

By: Dolora Brightlinl Internet Businesses > Ecommercel June 07, 2012 lViews: 176

Choosing the right eshop web design software package is not an easy task. With such a wide variety of ecommerce software solutions to choose from, it can be a daunting and challenging prospect to

By: Giles Reesl Internet Businesses > Ecommercel June 07, 2012 lViews: 251

Discuss this Article

comments powered by Disqus