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How to Market an Internet Business Selling eBooks

June 06, 2012 | Comments: 0 | Views: 157

Selling eBooks is a fantastic way to build your internet business. If used correctly, creating and marketing your own eBooks can give your business the foundation and credibility it needs to launch into other profit-generating endeavors such as coaching.

Here are four steps involved in this process.

Step 1: Evaluate Your Time and Resources

This is a step that so many individuals never consider. Now, I agree that most of us have more time than we realize because we all are a bit irresponsible with it. However, this is an important question to ask yourself. Do you have three or four hours each day to invest in writing and marketing eBooks?

Step 2: Determine How Hard You're Willing to Work

This is another question that may seem odd to you, but I think is a valid one. Especially in light of all the advertising hype and claims that most internet businesses can be created and operated by pushing a button. This is like any other business endeavor. Hard work is an essential part of it, but the benefits are definitely worth the effort. An advantage of this business model is the option to outsource most of your work once you begin generating an income.

Step 3: Develop a Strategic Marketing Strategy

In the past I've been guilty of using a shotgun approach when promoting my eBooks. I would write an article, post to my blog, upload a video and so on. Problem is, all the marketing methods I used didn't have continuity and they weren't strategic. Nowadays, I plan and execute specific action steps daily with the purpose of attaining specific goals. You will need to plan your marketing strategy this way as well.

Step 4: Execute the Plan With Excellence and Consistency

Once you've determined how much time you have allotted each day to work on your business and have developed your marketing strategy, it's time to put it into action. You should find a quiet place with few distractions to carry out your daily tasks. Know that unexpected things will come up, so you'll have to double up on your work some days.

You must do your work consistently and perform it with excellence. For example, if your day consists of writing and submitting five articles, creating one video training and writing a blog post, perform these tasks to the best of your ability. The quality of your marketing will reflect the quality of your eBooks, especially in the eyes of your prospective customers.

These four simple steps are the foundation for selling eBooks to build your internet business. Even if you do everything right, know that it will take time before you begin seeing results. The results will come in time though if you persevere.

By the way, would you like to know the steps for writing eBooks? Download my free guide today to learn how: How to Write eBooks

Scott Brooks is a successful internet marketer who has been helping people create and sell info products since 2004. Visit his blog at: http://sellinginternetproducts.com

Source: EzineArticles
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