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Ray Collis

Total live articles: 1

Member since: Apr 26, 2012

Ray Collis is a Business to Business sales coach, Director and Buyer Research Practice Lead of The ASG Group and co-author of the ground-breaking book, The B2B Sales Revolution.

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What the buyer expects your solution to cost has a major bearing on getting the sale. Yet most salespeople try to sell without actually knowing what the buyer's 'should-cost' estimate is. This

Business > Sales l 2 years ago

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